Amazon Opens First Brick-and-Mortar Clothing Store in Glendale

New Store Offers Personalized Shopping Experience

Glendale, CA - May 25, 2023

E-commerce giant Amazon has opened its first physical clothing store at the Americana at Brand mall in Glendale, California. The store features both women's and men's clothing, as well as shoes and other accessories.

The new store uses a combination of technology and personal styling to offer a personalized shopping experience. Customers can use the Amazon mobile app to scan items and get real-time information, including product details, reviews, and recommended pairings.

The store also features "style consultants" who can help customers find items that fit their individual needs and preferences. Customers can also create a digital profile that allows them to save their preferences and receive personalized recommendations.

The opening of the Amazon clothing store is the latest sign of the company's push into the physical retail space. Amazon has been opening a growing number of brick-and-mortar stores, including Amazon Go grocery stores and Amazon Books bookstores.

The new store is located at 889 Americana Way in Glendale. It is open Monday through Sunday from 10:00 AM to 9:00 PM.